Areas of practice
ALCOHOL INDUSTRY
Business related to the broadly understood alcohol industry is subject to many legal conditions – from regulatory regulations, through sanitary and food issues, to taxes. Distribution, advertising, marketing as well as trademarks and unfair competition also require thorough attention. Our lawyers have been advising Clients on all these issues for many years, supporting their development and limiting risks. On behalf of our Clients, our lawyers have undertaken effective legal actions aimed at eliminating from the market brands that use unfair competition practices. We have advised leading Polish brokers and local entities in their day-to-day operations, as well as in their investment processes. Our experience also covers the organization of distribution, marketing and advertising, as well as tax law.
We offer:
- consultancy on regulatory issues Production and marketing of alcohol requires a number of administrative permits. We support our Clients in this respect.
- distribution agreements Distribution, both wholesales, to retail chains and HORECA type, is a field of constant changes (resulting from both the changing market and the legal environment) and requires appropriate responses. We support our Clients in the flexible shaping of agreements by analysing their civil and legal aspects and tax aspects.
- advertising and marketing Legal restrictions in the promotion of alcoholic beverages are a challenge in themselves for this sector. We advise on advertising concepts, storyboards, and marketing tools such as promotional campaigns and promotional agreements with the HORECA sector.
- trademarks and unfair competition Some market participants try to exploit someone else’s work by copying leaders’ trademarks or using other unfair competition practices. At the request of our Clients, we register trademarks and monitor registers (national and EU) in order to intercept conflicting applications for registration. In addition, we represent our principals in disputes arising from unfair competition.
- tax advice For the alcohol industry, taxes, and in particular excise duty, are an important calculation element – and sometimes even key to the operation of the company (e.g. tax warehouse). Any slips in this respect can be dangerous. For years we have been advising Clients in this area, as well as representing them in disputes with tax authorities.
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